Southwest's Numbers Are Still Ugly

Skift Take

Southwest Airlines is changing faster than at any time in its history. Assigned seating, bag fees, even talk of first-class cabins and airport lounges. But are its bold moves starting to pay off? Not quite yet. Southwest's latest results were rough once again, with margins barely positive and far from the glory days that made it a Wall Street darling. Still, there are signs that better times are on the horizon, as we discuss in this week's feature story.